A(n) _____ is a banner ad that is designed to span the top or bottom of a Web page.
A) leaderboard ad
B) text ad
C) skyscraper ad
D) active ad
Correct Answer:
Verified
Q31: Companies that have a well-established brand name
Q32: Some Web pages have banner ads that
Q33: The _ provides a communication mode that
Q34: Online and offline customer contact points are
Q35: Web site designers can specify additional key
Q37: _ generate graphical activity that "floats" over
Q38: The weighting of the factors that search
Q39: The fees charged for domain name hosting
Q40: A(n) _ occurs when a visitor requests
Q41: Identifying specific portions of a market and
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