A brand strategy can best be described by which of the following?
A)the logo and labeling on the product or service
B)the plan to market the product
C)the plan to communicate the brand messages to the target audience
D)the plan that organizes,controls,and legally protects the brand

Question

Quizplus · Accepted Answer

A brand strategy is primarily about how a company plans to communicate its brand messages to the target audience, encompassing various aspects of marketing, communication, and brand positioning to build brand awareness and loyalty.

A Brand Strategy Can Best Be Described by Which of the Following