Advertisements that present a "doomsday" approach to getting the attention of the consumer are using which of the following techniques of persuasion?

Question

Quizplus · Accepted Answer

Advertisements that use fear appeal try to persuade people to take action by emphasizing the negative consequences of not doing so. They often present a "doomsday" scenario to get the attention of the consumer. The goal is to create a sense of urgency and motivate people to take action to avoid the negative outcome.

Advertisements That Present a "Doomsday" Approach to Getting the Attention