According to Mark Weiner, which of the following is a common method used for measuring the effectiveness of public relations activities?

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Public opinion and surveys are a common method used for measuring the effectiveness of public relations activities as they provide insights into how the target audience views the company, which can be used to improve its image and reputation. The other options listed - number of customer complaints, sales measures, computer simulations, and trend analyses - may provide some information, but are not generally considered reliable or comprehensive measures of public relations effectiveness.

According to Mark Weiner, Which of the Following Is a Common