A major reason for the increase in spending on sales promotion is that the promotion industry has matured over the past several decades.

Name: A major reason for the increase in spending on sales promotion is that the promotion industry has matured over the past several decades.
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Question

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As the promotion industry has matured, businesses have become more aware of the effectiveness of sales promotion and have increased their spending in this area.

A Major Reason for the Increase in Spending on Sales