Unlike traditional marketing, the typical goal of direct marketing is to:
A) create brand image.
B) generate an immediate behavioral response.
C) utilize telephone communication exclusively.
D) create awareness.
E) convey detailed information.
Correct Answer:
Verified
Q5: Adding a promotional product to a direct
Q6: Unlike nonprofit organizations, profit centric organizations do
Q7: Keys to the success of direct mail
Q8: It is not possible to generate a
Q9: Telemarketing and direct selling are two methods
Q11: Direct marketing:
A)is synonymous to word-of-mouth marketing.
B)seeks the
Q12: Direct marketing is a form of advertising.
Q13: Direct marketing is typically restricted to small
Q14: Direct-marketing activities are supported by the other
Q15: Both direct marketing and advertising could support
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents