Which of the following is a disadvantage associated with direct marketing?
A) Poor image
B) Poor selectivity
C) Inability to measure effectiveness
D) Low frequency level
E) Lack of segmentation
Correct Answer:
Verified
Q81: Which of the following is true of
Q82: Which of the following is an advantage
Q83: Which of the following factors has led
Q84: Tyche Inc., an electronics manufacturer, wants to
Q85: In case of _, a salesperson offers
Q87: Advertisers can measure the relative effectiveness of
Q88: In case of _, a salesperson visits
Q89: Which of the following products is likely
Q90: _ is a measure of effectiveness used
Q91: Direct marketing lets an advertiser:
A)build a credible
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents