In _____, a manufactured article is woven throughout a program or becomes the program itself.
A)specialty advertising
B)interactive television ads
C)movie theatre advertising
D)product integrations
E)multi-level marketing

Question

Quizplus · Accepted Answer

Product integrations refer to when a manufactured article is woven throughout a program or becomes the program itself, such as when a character in a TV show uses a specific brand of computer or makes a phone call on a branded phone.

In _____, a Manufactured Article Is Woven Throughout a Program