The best-known and most widely discussed form of promotion is:
A)personal selling.
B)sales promotion.
C)direct marketing.
D)advertising.
E)publicity/public relations.

Question

Quizplus · Accepted Answer

Advertising is the best-known and most widely discussed form of promotion, as it involves paid communication of messages through different media such as TV, radio, newspapers, magazines, billboards, social media, and more. It typically aims to reach a large audience and create awareness, interest, desire, and action for a product, service, or brand. It can be used for various purposes, such as informing, persuading, reminding, and reinforcing, and it can be tailored to specific target groups based on demographics, psychographics, behavior, and context. Advertising can be costly but can also provide measurable results and a strong impact on consumer behavior and brand equity.

The Best-Known and Most Widely Discussed Form of Promotion Is