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Global Marketing Study Set 3
Quiz 16: Strategic Elements of Competitive Advantage
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Question 81
Essay
Michael E.Porter,a leading theorist of competitive strategy,developed a five forces model to explain competition in an industry.List these forces and describe the impact of the threat of new entrants.
Question 82
Essay
What are demand conditions? Why is the nature of home demand conditions for the firm's or industry's products and services important?
Question 83
Essay
What is hypercompetition? Briefly discuss conditions under which hypercompetition takes place.
Question 84
Essay
In addition to the five forces model of industry competition,Michael Porter has developed a framework of so-called generic business strategies.Explain these generic strategies,describing their aims and application.