Coca-Cola utilises the ________ with their diverse range of soft drinks all contained in similar-shaped bottles and linked product lines sharing common colour schemes.
A)principle of similarity
B)figure-ground principle
C)subliminal principle
D)closure principle

Question

Quizplus · Accepted Answer

The principle of similarity refers to the tendency for items that are similar in appearance or shape to be perceived as part of a collective group. Coca-Cola's use of similar-shaped bottles and common colour schemes across their product lines is an example of this principle.

Coca-Cola Utilises the ________ with Their Diverse Range of Soft