Kent, a university student, is a loyal Coca-Cola drinker.He averages about six Cokes a day.He even prefers Coke to water.However, today when he passed a vending machine in a lecture hall, he bought a new flavour of soft drink called Big Red.Which of the following most accurately explains his behaviour, given the facts about Kent's previous behaviour?
A)Kent is variety seeking.
B)Kent is brand switching.
C)Kent is involved in extended problem solving.
D)Kent is influenced by peer pressure.

Question

Quizplus · Accepted Answer

Kent's purchase of a new soft drink flavor indicates that he is seeking variety and trying something new, instead of sticking to his usual Coca-Cola preference.

Kent, a University Student, Is a Loyal Coca-Cola Drinker