The knowledge gap refers to the difference between ______.
A)what consumers actually expect from a service compared with what the provider thinks the consumers expect
B)what consumers actually expect from a service compared with what consumers actually receive from the provider
C)what consumers paid for a service compared with the value the consumers receive
D)what it cost producers to provide a service compared with the value the consumers receive

Question

Quizplus · Accepted Answer

The knowledge gap specifically refers to the difference between what consumers expect from a service and what the service provider believes those expectations are. This gap highlights a misunderstanding or lack of awareness on the part of the service provider regarding the needs and expectations of their customers.

The Knowledge Gap Refers to the Difference Between ______