Direct marketers of collectibles have the same repurchase rate as direct marketers of other merchandise.

Question

Quizplus · Accepted Answer

Direct marketers of collectibles often have a different repurchase rate compared to direct marketers of other merchandise due to the unique nature of collectibles, which can include limited availability, emotional value, and collector demand, factors that do not always apply to general merchandise.

Direct Marketers of Collectibles Have the Same Repurchase Rate as Direct