With the sales-productivity ratio,a retailer determines space needs by ________.
A) dividing merchandise into impulse and specific intent categories
B) computing the amount of floor space necessary to display a given assortment of merchandise
C) increasing space for complementary goods and decreasing space for substitute goods
D) determining which products will maximize sales or profit per foot

Question

Quizplus · Accepted Answer

The sales-productivity ratio helps a retailer determine space needs by identifying which products will maximize sales or profit per square foot of floor space. This approach focuses on optimizing the allocation of space to ensure the highest return on the space used.

With the Sales-Productivity Ratio,a Retailer Determines Space Needs by ________