Once the marketing goals and objectives have been established,the entrepreneur can begin to develop the ________ and ________ to achieve them.

Question

Quizplus · Accepted Answer

Once the marketing goals and objectives have been established, the entrepreneur can begin to develop the marketing strategy and action plan to achieve them. This involves deciding on the target market, positioning the product or service, and determining the tactics to be used to reach the market. The marketing strategy outlines the approach to be taken, while the action plan breaks it down into specific tasks and timelines. The other options listed are also important in the marketing process, but do not directly address the development of a plan to achieve marketing goals and objectives.

Once the Marketing Goals and Objectives Have Been Established,the Entrepreneur