The set of measures used to compare organisation performance with key competitors is:
A)market penetration,financial performance,service performance,technological performance
B)market position,financial performance,service performance,technological performance
C)market posture,financial performance,strategy perfection,environmental performance
D)market position,environmental performance,strategy performance,capability performance

Question

Quizplus · Accepted Answer

Market position, financial performance, service performance, and technological performance are the most common and relevant measures used to compare organizational performance with key competitors. Market position measures the relative market share and customer perception compared to primary competitors. Financial performance measures a company's profitability, growth rate, and cost-effectiveness compared to competitors. Service performance measures the customer satisfaction level with the product or service, and technological performance measures the company's ability to adapt and innovate with technology compared to competitors. Option A is incorrect because market penetration is a subcategory of market position. Option C is incorrect because strategy perfection and environmental performance are not commonly used measures to compare organizational performance with key competitors. Option D is incorrect because capability performance is too broad and does not specify which areas of capability to measure.

The Set of Measures Used to Compare Organisation Performance with Key