Hilmer argued that the board's role is to:

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Hilmer argued that the board's role is to ensure that management strives for above-average, risk-adjusted performance. Option A talks only about achieving industry average returns, which is not ambitious enough. Option B is too narrow and only focuses on customer treatment, ignoring other important aspects of the company's performance. Option D talks only about employee-employer relations, which is important but not the primary role of the board.

Hilmer Argued That the Board's Role Is To