Kelty was caught off guard when a new competitor opened across the street.Kelty had spent so much time evaluating the plans of her number one competitor that she failed to properly analyze actions of other competitors.What did Kelty fail at?

Question

Quizplus · Accepted Answer

Managers tend to focus on two or three well-known competitors,and may overlook less visible/familiar competitors.

Kelty Was Caught Off Guard When a New Competitor Opened