According to research, which of the following effects are likely to occur when the audience is highly engaged (highly involved) and when verbal (versus pictorial) content is present, thus suggesting important information should be placed early in the message?
A) primacy
B) central
C) recency
D) initial

Question

Quizplus · Accepted Answer

When the audience is highly engaged and verbal content is present, the primacy effect is likely to occur, meaning that information presented early in the message is more likely to be remembered and considered important.

According to Research, Which of the Following Effects Are Likely