According to social judgment theory, what occurs when an incoming message falls within the latitude of acceptance?
A) enculturation
B) contrast effect
C) assimilation
D) acculturation

Question

Quizplus · Accepted Answer

According to social judgment theory, when an incoming message falls within the latitude of acceptance, the person is likely to assimilate the message to their current beliefs and attitudes. This means they will see the message as closer to their own perspective and be more likely to accept it.

According to Social Judgment Theory, What Occurs When an Incoming