3D Systems is a company that uses computers to generate new products. It has generated loyal business clients by providing the best customer support. The company also has salespeople who have both product and customer knowledge. This partnership between 3D Systems and its customers would be considered relationship marketing.

Question

Quizplus · Accepted Answer

Relationship marketing is all about creating mutually beneficial relationships between a company and its customers, based on trust, communication, and long-term engagement. In this case, 3D Systems has fostered loyal business clients by providing excellent customer support and by partnering with them to create customized products that meet their specific needs. By working closely with its customers, 3D Systems has demonstrated its commitment to quality service and customer satisfaction, which are key principles of relationship marketing.

3D Systems Is a Company That Uses Computers to Generate