Canadian 67 Sublime beer uses reminder advertising that runs steadily all year. Which type of media schedule is this an example of?
A)seasonal
B)pulsed
C)flighted
D)continuous

Question

Quizplus · Accepted Answer

Canadian 67 Sublime's use of reminder advertising that runs steadily all year is an example of a continuous media schedule, where advertising is run consistently over the course of the year without any specific peaks or valleys.

Canadian 67 Sublime Beer Uses Reminder Advertising That Runs Steadily