Which of the following best describes social media?

Question

Quizplus · Accepted Answer

Social media offers more personalized ways to interact with consumers, such as through direct messaging or personalized content, compared to traditional marketing media which typically uses a one-size-fits-all approach. Option A is incorrect because social media can be compared to traditional advertising in terms of reach and effectiveness. Option B is an incomplete definition of social media. Option C is also incorrect as social media provides sophisticated ways to measure engagement and audience demographics.

Which of the Following Best Describes Social Media