What is the main distinction among members of a channel of distribution?
A) whether they are agents or brokers
B) whether they are wholesalers or retailers
C) whether they are shippers or warehousers
D) whether they are producers or sellers

Question

Quizplus · Accepted Answer

The main distinction among members of a channel of distribution is whether they are wholesalers or retailers. Wholesalers are the intermediaries who buy products in large quantities from producers and sell them to retailers or other businesses, while retailers are the intermediaries who sell products directly to consumers. Other types of members in a channel of distribution, such as agents, brokers, shippers, and warehousers, are secondary distinctions and may overlap with the roles of wholesalers and retailers.

What Is the Main Distinction Among Members of a Channel