_____ refers to being attuned to the nuances of culture so that a new culture can be viewed objectively, evaluated, and appreciated.
A) Cultural integration
B) Acculturated
C) Counter culture
D) Cultural sensitivity
E) Culture transfer

Question

Quizplus · Accepted Answer

Successful foreign marketing begins with cultural sensitivity -being attuned to the nuances of culture so that a new culture can be viewed objectively, evaluated, and appreciated. Cultural sensitivity, or cultural empathy, must be carefully cultivated.

_____ Refers to Being Attuned to the Nuances of Culture