Marketing communications strategies should be designed for short-term gains.

Question

Quizplus · Accepted Answer

Marketing communications strategies can be designed for both short-term and long-term gains. While short-term strategies may focus on increasing sales and customer engagement in the immediate future, long-term strategies focus on building brand reputation and loyalty over time. It is important for companies to balance both short-term and long-term goals in their marketing communications strategies.

Marketing Communications Strategies Should Be Designed for Short-Term Gains