Explain the three overall recommendations from Arbol Industries' new approach to event marketing.
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Q57: Once customers become aware of your brand,
Q58: Social media help build brand awareness and
Q59: It is very hard to directly measure
Q60: Without measuring your target's pre-existing brand perceptions
Q61: What information should marketing research uncover when
Q63: How has the new paradigm changed customer
Q64: Why is it important to choose the
Q65: Once the event is over, the relationship
Q66: Communicating to customers in a discontinuous fashion
Q67: Every email or memo can be blogged,
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