For many years Rolex watches and Colt firearms spent very little money on advertising yet were successful brands.The success of these products can be interpreted as evidence that:
A) product quality and image are important determinants of success.
B) advertising increases product costs and prices.
C) advertising is a major barrier to entry.
D) advertising is never really needed for a brand to be successful.
E) luck also plays a major role in the success of a product.
Correct Answer:
Verified
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