The era in marketing history characterized by the notion that the customer is always right is known as the ________ era.
A)sales
B)marketing
C)production
D)relationship

Name: The era in marketing history characterized by the notion that the customer is always right is known as the ________ era. A)sales B)marketing C)production D)relationship
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Question

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The marketing era is characterized by a focus on meeting customer needs and wants, with the belief that the customer is always right.

The Era in Marketing History Characterized by the Notion That