A marketing analyst on your team obtained the following historical economic data from the Federal Reserve Bank of St. Louis for use in your marketing environment analysis: Month Civilian Unemployment Rate Real Personal Consumption Expenditures (Billions)
December 2015 8.5% 10,372.1
June 2016 8.2% 10,493.6
December 2016 7.9% 10,602.4
June 2017 7.5% 10,707.1
December 2017 6.7% 10,844.3
Based on the data, which of the following statements about these economic forces in your marketing environment is true?
A) Our customers likely had less buying power in December 2016 than they had in December 2015.
B) The data suggests that our customers' buying power has been decreasing since before June 2016.
C) The data suggests that our customers' buying power did not start increasing until December 2016.
D) Our customers likely had more buying power in June 2017 compared to June 2016.
E) Our customers likely found it easier to find jobs in December 2015 than in December 2017.
Correct Answer:
Verified
Q43: Any constituent who has a claim in
Q51: All companies have a responsibility to _
Q72: A business that contributes resources to the
Q83: Your marketing team has started the analysis
Q86: According to President Kennedy's consumer bill of
Q92: According to the consumer bill of rights,
Q95: Warnings on television commercials for prescription drugs
Q158: The practice of linking a firm's product
Q159: The Transportation Division of the GE Corporation
Q164: How would marketers most likely benefit from
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents