Todd Haitz is the marketing manager for the National Basketball Association.Todd analyzes and tracks his marketing campaigns to determine the best success rate per project for increasing ticket sales.Todd uses an internal KPI to track his marketing campaign success.Which of the following would be an internal KPI Todd would use to track his marketing campaigns?
A)Marketing campaign ROI.
B)Marketing campaign percentage of fans purchasing Sports Illustrated magazine.
C)Marketing campaign advertiser revenue sales.
D)Marketing campaign market share.

Question

Quizplus · Accepted Answer

Marketing campaign ROI is an internal metric that Todd would use to track his marketing campaign success. This KPI measures the return on investment for each campaign, helping Todd determine which campaigns were most effective in increasing ticket sales. The other options listed are either not relevant to ticket sales or are external metrics.

Todd Haitz Is the Marketing Manager for the National Basketball