When there is pressure to innovate,advertising is key and improved service is important for competition,competitors are engaging in ______________ and prices will ________.
A) price competition; be higher
B) perfect competition; be higher
C) non-price competition; be higher
D) perfect competition: be lower

Question

Quizplus · Accepted Answer

In non-price competition, firms use tactics such as advertising, offering services, and innovation to compete instead of on the basis of price. Therefore, they can charge higher prices.

When There Is Pressure to Innovate,advertising Is Key and Improved