When Cathy buys cereal,she tends to buy well-known brands such as Kellogg's.According to Horney's research,she can be described as:

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According to Horney's theory, individuals who are compliant have a strong need for approval and acceptance from others. They tend to conform to societal norms and values and prefer to purchase well-known brands because they have already gained the approval and acceptance of the masses. Therefore, Cathy's tendency to buy well-known brands such as Kellogg's suggests that she has a compliant personality.

When Cathy Buys Cereal,she Tends to Buy Well-Known Brands Such