The Purpose of the Letter of Application Is to

The purpose of the letter of application is to

A) make an explosive lasting impression and draw attention to the relevance of your qualifications to a specific job
B) draw attention to those qualifications or experiences not listed in the résumé but which may equip you for the job and persuade the reader to consider your application carefully
C) strengthen what you want to emphasise by repeating the content in your résumé
D) achieve a balance between your perception of your suitability for the job and the potential employer's needs