The problem with sales-oriented pricing objectives is that
A)many managers are evaluated by their level of sales.
B)larger sales don't necessarily lead to higher profits.
C)the number of units sold does not consider possible growth in the market.
D)sales growth usually leads to declining profits.
E)None of these answers is correct.

Question

Quizplus · Accepted Answer

In sales-oriented pricing objectives,sales growth doesn't necessarily mean big profits.

The Problem with Sales-Oriented Pricing Objectives Is That