What basic promotion objective should be sought by a producer whose product is very similar to its many competitors' products?
A)persuading
B)promoting
C)communicating
D)informing
E)reminding

Question

Quizplus · Accepted Answer

A persuading objective means the firm will try to develop a favorable set of attitudes so customers will buy,and keep buying,its product.A persuading objective often tries to demonstrate how one brand is better than others are.

What Basic Promotion Objective Should Be Sought by a Producer