If customers already have a positive attitude about a product,which promotional objective would you recommend?
A)inform
B)remind
C)persuade
D)educate
E)change position

Question

Quizplus · Accepted Answer

If target customers already have positive attitudes about a firm's marketing mix or a good relationship with a firm,a reminding objective might be suitable.Reminding them of their past satisfaction may keep them from shifting to a competitor.

If Customers Already Have a Positive Attitude About a Product,which