When looking for attractive opportunities,a marketing manager should consider
A)the firm's producing capability and flexibility.
B)the firm's financial strengths.
C)whether the firm has good relations with established intermediaries.
D)the firm's marketing strengths.
E)All these answers are correct.

Question

Quizplus · Accepted Answer

When looking for opportunities,a marketing manager should analyze the firm's producing capability and flexibility,financial strengths,good relations with wholesalers and retailers,and the firm's marketing strengths.

When Looking for Attractive Opportunities,a Marketing Manager Should Consider