A company where the marketing people do both short-run and long-range planning is operating in the ________ era.

Name: A company where the marketing people do both short-run and long-range planning is operating in the ________ era.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The marketing company era is a time when,in addition to short-run marketing planning,marketing people develop long-range plans-sometimes five or more years ahead-and the whole company effort is guided by the marketing concept.

A Company Where the Marketing People Do Both Short-Run and Long-Range