Nuan, a television manufacturer in Korea, had to modify its televisions before introducing it to the Zimbabwean markets, as the country did not have the skills to repair the product in case of a malfunction. The local salesforce too, did not have the sufficient knowledge regarding the installation of the product. The factor that is influencing product adaptation in the above scenario is ________.
A) legal requirements
B) climatic requirements
C) political requirements
D) cultural requirements
E) technological requirements

Question

Quizplus · Accepted Answer

Legal, economic, political, technological, and climatic requirements of the local marketplace often dictate product adaptation. Changes may also have to be made to accommodate climatic differences.

Nuan, a Television Manufacturer in Korea, Had to Modify Its