Silly Putty has been around for years.It began as a gag gift sold in specialty stores alongside fake vomit.It has always avoided direct confrontation with other toy companies by finding a market that was small enough to defend itself and never really acted like a market leader.Which of the following strategies has Silly Putty successfully followed?
A) The strategic square
B) Flanking warfare
C) Defensive warfare
D) Bottom up
E) Guerrilla warfare
Correct Answer:
Verified
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