One of the disadvantages for a company that uses a decentralized advertising department is:
A) a focus on what is good for the department rather than what is good for the entire organization.
B) the absence of flexibility.
C) an inability to respond quickly to changes in the department's external environment.
D) an inability to accurately measure the impact of advertising on sales.
E) the difficulty in introducing new approaches and creative ideas.
Correct Answer:
Verified
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