Not meeting _____________ expectations after the sale is one of the three primary reasons for customer complaints.

Question

Quizplus · Accepted Answer

Customers expect three activities after the purchase decision: (1) delivery, installation, and initial service of the product; (2) any training needed to operate the equipment correctly; and (3) the effective and efficient disposition of appropriate customer problems that arise from the product purchase. Not meeting those expectations is a primary reason for customer complaints.

Not Meeting _____________ Expectations After the Sale Is One of the Three