Veggie Vitality will send retailers a check if they promote its vegetable-based smoothies in the retailer's promotional efforts.Veggie Vitality uses ______________.

Question

Quizplus · Accepted Answer

When a retailer runs an ad for a P&G brand such as Crest toothpaste, it is nearly always in response to promotional allowances provided by the manufacturer. Ordinarily, upon proof of performance of the promotion, the retailer will receive a check back from the manufacturer to compensate for part of the promotional costs.

Veggie Vitality Will Send Retailers a Check If They Promote