Since there are so many other companies that operate in the food service industry,the marketing manager of Gourmet Dining pays detailed attention to what other restaurants that offer similar meals,prices,and services are doing.This focus is based on the _________ part of external forces that affect marketing decisions.

Question

Quizplus · Accepted Answer

One of the most important external environmental factors to consider is the competition. Companies want to know as much as possible about competitors' products and strategies. In highly competitive markets, companies are constantly adjusting their strategies to the competition.

Since There Are So Many Other Companies That Operate in the Food