In terms of newspaper advertising rates,a(n)_____ refers to a discount applied retroactively as the volume of advertising increases through the year.
A) earned rate
B) contract rate
C) open rate
D) bulk discount
E) frequency discount

Question

Quizplus · Accepted Answer

Newspaper advertisers can get earned rates, a discount applied retroactively as the volume of advertising increases through the year.

In Terms of Newspaper Advertising Rates,a(n)_____ Refers to a Discount