Advertisers use _____ to unearth people's underlying or subconscious feelings,attitudes,interests,opinions,needs,and motives.
A) involvement sampling
B) projective techniques
C) brainstorming
D) observation methods
E) experimental methods

Question

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Advertisers use projective techniques to unearth people's underlying or subconscious feelings, attitudes, interests, opinions, needs, and motives.

Advertisers Use _____ to Unearth People's Underlying or Subconscious Feelings,attitudes,interests,opinions,needs,and