_____ segmentation is a way to define population groups by their statistical characteristics: sex,age,ethnicity,education,occupation,income,and other quantifiable factors.
A) Geographic
B) Psychographic
C) Demographic
D) Behavioristic
E) Geodemographic

Question

Quizplus · Accepted Answer

Demographic segmentation is a way to define population groups by their statistical characteristics: sex, age, ethnicity, education, occupation, income, and other quantifiable factors.

_____ Segmentation Is a Way to Define Population Groups by Their