Question 1

Computers connected through the __________ can send and receive information,including text,graphics,voice,video,and software.

Accepted Answer

The answer of Computers connected through the __________ can send...

Question 2

Which of the following is a reason for the growth of the World Wide Web?
A) The microcomputer revolution.
B) Advancements in networking hardware.
C) Web pages being easy to create and flexible.
D) All of these.

Accepted Answer

All of these are reasons for the growth of the WWW.

Question 3

Which of the following is not one of the Internet's impacts on information?
A) Easy to compile
B) Improved content
C) Digital divide
D) Increased richness

Accepted Answer

The digital divide is not one of the Internet's impacts on information.

Question 4

What is information richness?
A) A global public network of computer networks that pass information from one to another using common computer protocols.
B) The depth and breadth of details contained in a piece of textual, graphic, audio, or video information.
C) The number of people a business can communicate with, on a global basis.
D) Occurs when those with access to technology have great advantages over those without access to technology.

Accepted Answer

This is the definition of information richness.

Question 5

A __________ technology is a new way of doing things that initially does not meet the needs of existing customers.

Accepted Answer

The answer of A __________ technology is a new way...

Question 6

Which of the following is an example of a disruptive technology?
A) Oracle's database software
B) Sony's transistor-based consumer electronics (transistor radio)
C) Intel's low-end microprocessor
D) All of these

Accepted Answer

All of these are examples of disruptive technologies, as displayed in the figure about companies that capitalized on disruptive technology.

Question 7

What refers to the creation of new kinds of intermediaries that simply could not have existed before the advent of ebusiness,including comparison-shopping sites such as Froogle and bank account aggregation services such as Citibank?
A) Intermediaries
B) Disintermediation
C) Reintermediation
D) Cybermediation

Accepted Answer

This is the definition of cybermeditation.

Question 8

What is the business strategy that lets a company shorten the order process and add value with reduced costs or a more responsive and efficient service,and occurs when a business sells directly to the customer online?
A) Disintermediation
B) Intermediaries
C) Cybermediation
D) None of these

Accepted Answer

This is the definition of disintermediation.

Question 9

What are agents,software,or businesses that provide a trading infrastructure to bring buyers and sellers together?
A) Intermediaries
B) Disintermediaries
C) Reintermediaries
D) Cybermediation

Accepted Answer

This is the definition of intermediaries.

Question 10

What measures the number of people a firm can communicate with all over the world?
A) Information
B) Mass communication
C) Information reach
D) Cybertronics

Accepted Answer

This is the definition of information reach.

Question 11

Which of the following is an example of a sustaining technology?
A) Porsche's faster car
B) Intel's low-end microprocessor
C) Sony's transistor-based consumer electronics (transistor radio)
D) All of these

Accepted Answer

Sustaining technologies tend to provide us with better, faster, and cheaper products, such as a faster car or larger hard drive.

Question 12

What is information reach?
A) A global public network of computer networks that pass information from one to another using common computer protocols.
B) The depth and breadth of information transferred between customers and businesses.
C) Measures the number of people a firm can communicate with all over the world.
D) Occurs when those with access to technology have great advantages over those without access to technology.

Accepted Answer

This is the definition of information reach.

Question 13

What occurs when a business sells directly to the customer online and cuts out the middle man?
A) Intermediaries
B) Disintermediation
C) Reintermediation
D) Cybermediation

Accepted Answer

This is the definition of disintermediation.

Question 14

What occurs when steps are added to the value chain as new players find ways to add value to the business process?
A) Intermediaries
B) Disintermediation
C) Reintermediation
D) Cybermediation

Accepted Answer

This is the definition of reintermediation.

Question 15

Several companies that launched new businesses by capitalizing on disruptive technology were outlined in the book.One example is _______________,which launched such revolutionary products as the iPod and the iPhone.

Accepted Answer

The answer of Several companies that launched new businesses by...

Question 16

Through ____________ data,companies can observe the exact pattern of a consumer's navigation through a site.

Accepted Answer

The answer of Through ____________ data,companies can observe the exact...

Question 17

Which company is expecting to gain the majority of its returns on new investments?
A) General Motors
B) Sears Roebuck
C) Dell
D) Phillips Petroleum

Accepted Answer

According to the disruptive versus sustaining technology figure, Dell is expecting to gain the majority of its returns from new investments.

Question 18

What does digital Darwinism imply?
A) Organizations that can adapt to the new demands placed on them for surviving in the information age are doomed to extinction.
B) Organizations that cannot adapt to the new demands placed on them for surviving in the information age are doomed to extinction.
C) Organizations that can adapt to new information systems are doomed to extinction.
D) Organizations that cannot adapt to new information systems are doomed to exile.

Accepted Answer

This is the definition of digital Darwinism.

Question 19

Which of the following is an example of a clickstream data metric?
A) Dates and times of visits
B) Number of customers with shopping carts
C) The number of page views
D) All of these

Accepted Answer

Examples of clickstream data metrics include (1) number of page views, (2) pattern of websites visited, including most frequent exit page and prior website, (3) length of stay on the website, (4) dates and times of visits, (5) number of registrations filled out per 100 visitors, (6) number of abandoned registrations, (7) demographics of registered visitors, (8) number of customers with shopping carts, and (9) number of abandoned shopping carts.

Question 20

Which company is expecting to gain the majority of its returns on existing investments?
A) Dell
B) Johnson & Johnson
C) Procter & Gamble
D) Phillips Petroleum

Accepted Answer

According to the disruptive versus sustaining technology figure, Phillips Petroleum is expecting returns on existing investments to equal 97 percent of its total.

Quiz 13: Creating Innovative Organizations

Computers connected through the __________ can send and receive information,including text,graphics,voice,video,and software.

Which of the following is a reason for the growth of the World Wide Web?

Which of the following is not one of the Internet's impacts on information?

What is information richness?

A __________ technology is a new way of doing things that initially does not meet the needs of existing customers.

Which of the following is an example of a disruptive technology?

What refers to the creation of new kinds of intermediaries that simply could not have existed before the advent of ebusiness,including comparison-shopping sites such as Froogle and bank account aggregation services such as Citibank?

What is the business strategy that lets a company shorten the order process and add value with reduced costs or a more responsive and efficient service,and occurs when a business sells directly to the customer online?

What are agents,software,or businesses that provide a trading infrastructure to bring buyers and sellers together?

What measures the number of people a firm can communicate with all over the world?

Which of the following is an example of a sustaining technology?

What is information reach?

What occurs when a business sells directly to the customer online and cuts out the middle man?

What occurs when steps are added to the value chain as new players find ways to add value to the business process?

Several companies that launched new businesses by capitalizing on disruptive technology were outlined in the book.One example is _______________,which launched such revolutionary products as the iPod and the iPhone.

Through ____________ data,companies can observe the exact pattern of a consumer's navigation through a site.

Which company is expecting to gain the majority of its returns on new investments?

What does digital Darwinism imply?

Which of the following is an example of a clickstream data metric?

Which company is expecting to gain the majority of its returns on existing investments?